Superior Quality New Zealand Made 100% Merino Wool Clothing

All brands on offer here at Smart Merino are made with natures smartest and softest material, 100% fine merino wool. Our brands are all proudly made in New Zealand ensuring you receive top quality base layers, thermals and lingerie. Merino wool provides superior warmth softness and comfort without the bulk, our products are easy to care for, naturally stretchable, and offer natural anti-bacterial properties keeping you confident every day. Discover the benefits of merino wool for yourself today.

"Top quality, fit perfectly...have worn every day since purchase!" - John Spicer ★★★★★